Raptor Bytes News Roundup. ​ February 3rd, 2023

Team Raptor begins February with a news recap of the week gone by!

Ivan Zhelev - ImmutableX Announces Immutable Passport

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ImmutableX to Launch All-In-One Passport System to Onboard New Gamers Into Web3
The new tool, scheduled to launch in April 2023, will act as a non-custodial wallet, gamer profile and authentication solution for Web3 gamers.
coindesk

ImmutableX will soon launch Immutable Passport, an exclusive program for onboarding gamers into web3. The new tool is a gamer profile with an embedded non-custodial wallet, similar to an Apple ID that doesn't require a password at sign-in. Therefore, Immutable is not in possession of a user's private keys, nor is it involved in signing transactions. Players will be able to access a suite of tools integrated into the Immutable Passport, including a secure digital wallet, fraud protection and seamless authentication across Web3 games. ​

Furthermore, the new tech will help Web3 gaming studios drive adoption across mainstream audiences and access meaningful player analytics. For Web3 gaming to keep expanding, game development companies need to ensure onboarding is effortless, secure and works across different games within the ecosystem.

 

Rosie Lumley - Tomb Raider TV Series In Development?

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Phoebe Waller-Bridge reportedly writing Tomb Raider TV series
The Fleabag star and creator is rumoured to be taking on a new version of the popular video game as part of her deal with Amazon
the Guardian

Gaming is the ultimate muse for popular culture. From Gucci sashaying into Roblox to immersive theatre companies meshing the theatrical threads of the virtual world with IRL, its influence knows no bounds. But my favourite recent example is the news of Fleabag (a.k.a. Phoebe Waller-Bridge) rumoured to be writing the scripts for the new TV adaptation series of Tomb Raider (the original game>>big screen remake). You couldn't write it... well, she will at some point. I'm excited to see how she can bring a bit of her quirky, jerky, flirty style to a franchise with such a fixed identity. But moreover, I know that if anyone can breathe a bit of humanity into the extra-ordinary character of Lara Croft, who has often been dubbed a cliched science-fiction 'fembot', it will be Phoebe. I want to see the real Lara. Something tells me she has another dimension that's dying to be explored.

Rana Rahman - Team Raptor Expands

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Rana Rahman on LinkedIn: Thrilled to welcome onboard our latest German Raptor, Sarah Schindler, who…
Thrilled to welcome onboard our latest German Raptor, Sarah Schindler, who is helping drive Raptor PR in the DACH region. Her incredible experience includes…
linkedin

This week, I'm super pleased to announce that we have two director-level raptors joining the fold! First up is Sarah Schindler, who has 20 years of PR and journalism experience. Sarah is helping drive Raptor PR in the DACH region. Her incredible experience includes PlayStation, ARTE, Netflix, SteelSeries, Creepy Jar, Jagex, Epic Games and many more 🚀. For France, we've teamed up again with a long-time partner, Laurent Durgeat, who comes on board with 25 years of experience, ​ on brands such as TripAdvisor, Soldo, Adobe Stock, Gamestream, SOFINS, Groupe ROULLIER and many more. Laurent is also a regular speaker in the Paris conference circuit, a trainer on new media, e-reputation and digital lobbying.



Thomas Huxter - EA Moves Away From Mobile

I often see it as a foregone conclusion that AAA publishers are a) taking their core IPs to mobile with first and third-party games and b) getting more embedded in the casual mobile games market through acquisitions. And why wouldn't they, with the potential user base and revenue on offer? This story shows that turning AAA games into core mobile experiences isn't all that easy however, demanding regular live ops to keep players engaged longer-term. I'm not surprised about Battlefield - the console/PC version of the game hasn't gained much traction at all - but Apex is a surprise given its initially strong performance and continuing F2P success on console/PC. ​

Priyanka Harsora - AI And The Metaverse

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How AI can make the metaverse a more interactive space
Artificial intelligence is applied to virtual worlds to enable more personalized, immersive experiences.
Cointelegraph

My story pick for this week is Coin Telegraph's article: 'How AI can make the metaverse a more interactive space'. The article honestly provides a positive perspective on the role of AI in the metaverse. It highlights the potential benefits of AI such as increasing interactivity, personalization, and user engagement. In my opinion, it provides a forward-looking perspective on the future and also mentions the use of AI in the metaverse, which has the potential to create new opportunities for entertainment and education, in addition to other key benefits.

Joshua Callaghan - Samsung Sets Sights On XR

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Samsung's new XR headset will use Google and Qualcomm tech
Samsung is solidifying plans for XR solutions, teaming up with Google and Qualcomm for future mixed reality devices.
MIXED Reality News

Yesterday's Samsung Connects event revealed the company's upcoming hardware launches. My favourite announcement of the night did not feature hardware specs or software features; instead, it was the reveal of Samsung's XR partnership with Google and Qualcomm. These three big tech companies have a lot of innovative minds, ​ - and budget- behind them! Whilst VR has had a proven gaming success, I'm ready to hear how a mass-market AR device will impact the world of work and productivity.

With an Apple headset also being rumoured, it seems that we'll be hearing a lot more about mixed reality in the near future.

 

 

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Raptor PR is the world’s only pure b2b tech PR agency for the global video games industry. We champion the pioneers and disruptors in emerging technology verticals that tie into the games industry such as AI, web3, metaverse, and fintech. Data and decades of tech brand experience drive everything at Raptor PR, enabling us to deliver high impact global campaigns and results that matter across audiences in the US, Europe and MENA.

Since January 2021, Raptor PR has developed a diverse portfolio of games industry and emerging tech experience, including the likes of Xsolla, Sandsoft Games, Bidstack, Admix, Gismart, Kinetix, and many more. We’re hardwired into the business of gaming, with media partners including VB Labs (VentureBeat), Steel Media (PocketGamer), Mobidictum, MCV/Develop, Blockchain Game Alliance, and we’re a proud member of UKIE. To learn more about Raptor PR, follow our Linkedin or visit our website.